I'm trying not to shop on Amazon and I freaking can't: JCPenney, adidas, DSW, and Dick's teardown

By Jess Iandiorio on November 30, 2017

As mentioned previously, many people at Mirakl have taken a pledge not to shop on Amazon for gifts this holiday season. Our goal is to support other retailers to help them stay in business while they fix their customer experience challenges. Yes, those retailers may have been slow to make the right investments, and aren’t moving quickly enough to fix things, but let’s literally buy them some time.

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What is the Difference Between Dropship and Marketplace?

By Jess Iandiorio on June 13, 2017

At Mirakl, we get asked all the time: “what is the difference between dropship and marketplace?” Because the terms are often used interchangeably, there is an incredible amount of confusion about the important distinctions between dropship and marketplace. This post will clear up that confusion, succinctly outline the differences between the two models, and show how the models work together and why every retailer needs a marketplace (whether utilizing dropshipping or not).

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How Amazon is Dismantling Retail: Cliffs Notes

By Jess Iandiorio on April 20, 2017

 

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B2B Organizations: Go Digital By Learning From Amazon Business

By Barry Murphy on February 27, 2017

Let’s face it: Amazon Business is crushing it.  Whether it be doing over $1 Billion in revenue in its first year of operation, or winning a $5.5 Billion public sector contract, Amazon is setting the standard for B2B procurement in the same way it did for B2C procurement.

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Drive Surprisingly Significant Sales Increases With Marketplace Promotions

By Barry Murphy on January 24, 2017

Running online promotions can be a powerful way to boost sales.  Having a Marketplace where 3rd party sellers can offer promotions to your customers will increase sales even further. Not only are online sales sensitive to pricing, but a Marketplace is unburdened by the constraints of retail. Without worrying about inventory stock, or the pressure of profitability, you can run Marketplace deals, sales, and marketing campaigns that drive real impact - surprisingly significant impact. The first time a Mirakl customer in the fashion space applied promotions on Marketplace products using the strategies outlined below, they realized a 272% growth in month over month sales revenue.

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