In a time of unparalleled flux, UK and US retailers have something in common. They are increasingly looking for the next point of differentiation to stay relevant to their customers. As consumer behavior evolves, many are seeking ‘experiential’ or ‘service-based shopping’, and this new way of conducting commerce could just provide the beacon of hope the industry needs.
Originally featured on Salmon.com
If you’re looking to book accommodations on Airbnb, you’ll notice something a little different this week. Airbnb experiences are taking center stage with “above the fold” placement on Airbnb.com. Ever the innovators, Airbnb’s leadership team was not satisfied to solely disrupt the travel accommodation industry, they have a lot more of the $7.2 trillion dollar travel & tourism industry to conquer.
This week has been a very busy week at Mirakl Towers, not just because we have launched a new services product but because we have made a big step in growing ourselves as a platform business. Let’s take some time to consider this.
Mirakl is the leading Marketplace platform provider. Collectively, our team has hundreds of years of Marketplace operation experience. Combining our experience with a scalable, robust, purpose-built technology platform, we bring you
