The Marketplace Strategy Blog

If you’re looking to book accommodations on Airbnb, you’ll notice something a little different this week. Airbnb experiences are taking center stage with “above the fold” placement on Airbnb.com. Ever the innovators, Airbnb’s leadership team was not satisfied to solely disrupt the travel accommodation industry, they have a lot more of the $7.2 trillion dollar travel & tourism industry to conquer.

Mirakl is proud to be sponsoring B2B Online because we firmly believe that every B2B company can benefit from a marketplace. Whether you are a manufacturer wanting to convert site visitors without upsetting your channel, or a distributor needing long-tail assortment and 100% inventory visibility across both internal divisions and external suppliers, a marketplace is the right solution for you. Come check out Mirakl at booth #304!

I’m an 8.5 month pregnant lady. It’s fair to say I’m in perma-crisis-mode. When I received a wonderful gift of a 3-month subscription to Birchbox from my sister-in-law, I was thrilled. To have something show up monthly that gives me beauty products that make me feel better about myself, as I cross over 30 lbs weight gain, is really a blessing.

What would encourage one of your customers to switch brands?