Last week Amazon announced that the Vice President of the Amazon Marketplace (a 12-year company veteran) would lose a number of his responsibilities to Doug Herrington, leader of Amazon's retail group. Amazon marketplace now makes up over half of the retailer’s total revenue, however the marketplace has been recently fallen victim to a surge in seller counterfeits and scamming tactics.
Findings show that Amazon is the go-to site for research as shoppers seek greater product selection and availability, and will reject those that can’t meet their standards.
We polled 1,000 shoppers to understand how they feel about the choice available to them, the impact of out-of-stocks on their experience and what keeps them loyal? And the results are in!
In 2017, B2C eCommerce sales hit $2.3 trillion worldwide. B2B eCommerce, on the other hand, reached $7.7 trillion. That’s a 234.78% difference in market size. Huge right? Yet despite the scale of the opportunity, many B2B retailers have struggled to adapt the growing demands of the business consumer. Customer-centricity has long sat at the heart of B2C strategy, visit any retail conference and it’s impossible to go 30 secs without retailers emphasizing a customer-centric approach.
On Thursday 7th of June we celebrated the 4th Annual Marketplace and Platform Summit, saying bienvenue to 400+ change agents in businesses across the world representing 20 countries. Held at Station F, the World’s largest start-up incubator, we knew this would be a day of innovation and inspiration, and we weren’t wrong! Here are just a selection of our highlights from this not-to-be-missed day.
And checkout the highlights video!
The only event dedicated to marketplace and platform growth is almost upon us! On Thursday 7th June, one of the most inspiring locations in the world - Station F, will be transformed into a hub of tech innovation and eCommerce best practices. Attendees should expect to hear from world class speakers sharing their experiences and growth stories, meet with cutting-edge technology partners and of course, as your hosts are French, you should expect delicious food and drink!