Laura Hare

UK Marketing Lead, Mirakl

Recent Posts

Retail Week Live Blog 2018

By Laura Hare on March 7, 2018

We're talking about retail and we're live. Welcome to Retail Week Live 2018!* This year we're back at the enormous Intercontinental O2 near the historic borough of Greenwich, the place where time was created and we will be bringing you all of the highlights (well, as many as we can fit in!) from the two day conference. As we enter an increasingly unpredicatable and turbulent year for the UK retail industry, it's never been more important to hear from leaders across the space and their priorities to build a stronger future for retail.

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International Women’s Day: Celebrating Success at Mirakl

By Laura Hare on March 6, 2018


From Mary Wollstonecraft to Simone de Beauvoir, Rosa Parks to Amelia Earhart, Marie Curie to Mary Seacole - history remembers great women who in the face of great adversity triumphed. Yet there are thousands of voices we’ve lost, whose fearless actions and thoughtful words paved the way for successes we enjoy today yet aren’t remembered. That’s why every year on March 8th we celebrate International Women’s Day - all women are equal, regardless of who they are and what they have accomplished. A day dedicated to empowering, inspiring and pushing for positive social change. This year the day falls amidst the World Economic Forums' Global Gender Gap Report which shows that it will take 217 years to close the gender parity gap, proof that it’s more important than ever that we #pressforprogress

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It’s the time of the Marketplace: what’s your strategy?

By Laura Hare on February 20, 2018

With less than two weeks to go until one of our favourite UK industry events of the year: Retail Week Live (7th - 8th March, Intercontinental O2) - I grabbed five minutes with Nick Bareham, UK Country Manager at Mirakl to find out what to expect from his presentation and why now, more than ever, retailers are adopting the marketplace model.

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3 Reasons Why Bigger is Better (....when it comes to your product assortment!)

By Laura Hare on February 8, 2018

With Valentine’s fever rife in the air - we’ve got to thinking about how retailers can take inspiration from the dating game and apply it to their product strategy. With the growth and astounding success of retail behemoths like Amazon and Alibaba it can be tempting to fear that the key to weathering the current retail storm is to offer more and more products. But this is a Sisyphean task. Our advice is to focus on what you’re good at, and only bring in third party products that complement your approach! Here are three Valentine’s inspirations to apply to your product strategy this year:

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What makes a great customer experience and why?

By Laura Hare on January 24, 2018

 

I’ll start by saying that as a Londoner I’m predisposed to be a little bit grumpy (an inevitability for anyone faced with the Central Line at rush hour) - Like many others, my expectations for shopping online have rocketed in the past few years and at least once a month I can be seen having a rant on Twitter about a disappointing experience. We all know what makes for a frustrating customer experience - getting to the last page of the checkout before being informed that item is out of stock, being charged £8 for a next day delivery or finding out that dress you bought last week is now less than half price in the sale.

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