Let’s face it: Amazon Business is crushing it. Whether it be doing over $1 Billion in revenue in its first year of operation, or winning a $5.5 Billion public sector contract, Amazon is setting the standard for B2B procurement in the same way it did for B2C procurement.
Manufacturers contributed $2.17 trillion to the U.S. economy in 2015, according to the National Association of Manufacturers. With consistent growth, this sector is heralded as a major source of jobs, and economic development. But, many manufacturing firms and B2B distributors are faced with changes in the very fabric of how they do business - the way in which customers buy.
Gartner recently released the report What’s Hot in Digital Commerce in 2017* and it outlines many things merchants are doing to offer better customer experiences. Gartner analysts talk to a huge number of brands, manufacturers, retailers, distributors, wholesalers, and eCommerce professionals and have finger on the pulse of what kinds of projects are taking priority in digital commerce.