Jess Iandiorio

Jess joins the Mirakl team as the SVP, Marketing after 13+ years in sales & marketing in the Boston tech ecosystem. Prior to Mirakl, Jess helped Acquia grow from $30M to $100M+ by building the digital experience market and Acquia's position in it. Jess was also previously in product marketing at Endeca, a commerce site search vendor sold to Oracle in 2011 for $1B+. Early in her career, Jess spent 5 years at Forrester Research focused on researching enterprise software.

Recent Posts

The power of retail: Dick’s kicks out the big guns

By Jess Iandiorio on March 2, 2018

This week Dick’s Sporting Goods made many headlines by taking a moral stand: They will no longer sell assault style rifles in their stores, and have raised the age to buy a firearm to 21. While they didn’t sell the exact gun to the Parkland shooter, they did sell a shotgun to him in November of 2017.

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I'm trying not to shop on Amazon and I freaking can't: JCPenney, adidas, DSW, and Dick's teardown

By Jess Iandiorio on November 30, 2017

As mentioned previously, many people at Mirakl have taken a pledge not to shop on Amazon for gifts this holiday season. Our goal is to support other retailers to help them stay in business while they fix their customer experience challenges. Yes, those retailers may have been slow to make the right investments, and aren’t moving quickly enough to fix things, but let’s literally buy them some time.

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Can (Walmart + Google) Take on Amazon?

By Jess Iandiorio on September 6, 2017

 One thing is clear: Doug McMillan is not waving the white flag. If anyone embodies the spirit of fighting back against Amazon, it’s Walmart’s CEO. In the March-April 2017 issue of Harvard Business Review, Doug opened up about his near and long-term strategy for Walmart.

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Gartner Adds Marketplace Operation Applications in Hype Cycle for Digital Commerce, 2017

By Jess Iandiorio on August 14, 2017


Gartner recently released the Hype Cycle For Digital Commerce, 2017* and several new categories have been added, including Marketplace Operation Applications.

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Airbnb Experiences Take Center Stage As Services Marketplaces Boom

By Jess Iandiorio on June 6, 2017

If you’re looking to book accommodations on Airbnb, you’ll notice something a little different this week. Airbnb experiences are taking center stage with “above the fold” placement on Ever the innovators, Airbnb’s leadership team was not satisfied to solely disrupt the travel accommodation industry, they have a lot more of the $7.2 trillion dollar travel & tourism industry to conquer.

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